The simplest way to protect your brand across Europe
Register once to protect your name, logo or slogan everywhere in the EU. It only takes a few minutes, and we handle the drafting and filing of your trademark with the EUIPO. We can also pay the filing fees for you.
Reliable EUIPO trademark filings, trusted by thousands just like you
We prepare your trademark application
Tell us about your business. We pick the right classes and write terms that follow EUIPO guidelines, so your filing goes through smoothly.
We submit your filing to the EUIPO
For peace of mind, our legal partner handles the final submission to the EUIPO for you. We can pay the EUIPO fees on your behalf if you choose to.
We watch over your brand
Once your trademark is registered, we notify you as soon as a competitor files a similar mark, so you can act promptly.
How it works
Why file your EU trademark with Markpilot instead of a traditional law firm
The same protection, one EUIPO filing valid in all 27 EU countries, without the billable hours, the jargon or the wait. Here’s how the two really compare.
One flat price
From €210, no matter how many classes you file. The EUIPO fees rise with each extra class. Pay them yourself, or let us pay them on your behalf.
Filed in minutes, not weeks
Answer a few simple questions and our legal partner files with the EUIPO.
Plain language, fixed cost
No billable hours, no legalese. You see exactly what you're paying before anything is filed.
Fully online, on your schedule
No appointments, no retainers, no office visits.
Protection that doesn't stop at registration
We watch your brand and alert you as soon as a similar mark is filed, so you can act in time. Included, not billed extra.
Traditional law firm
Hourly billing, EUIPO fees extra
Typically €1,700–€2,500, and you always have to pay EUIPO fees yourself.
Built around the firm, not you
Retainers and hourly rates designed around the firm and its partners, not around you.
Uncertain cost and timing
With billable hours, you rarely know the total until the work (and the invoice) is done, and it can drag on for weeks.
Appointments and paperwork
Scheduling calls, signing engagement letters and chasing emails before anything actually moves.
No follow-up after registration
Ongoing monitoring for copycats is usually a separate engagement, and another bill.
Law-firm figures are typical EU market ranges for an EU trademark filing; actual quotes vary by firm and case.
You see exactly where every euro goes
Money-back guaranteed on every plan
Standard
One-time payment
- Pre-filing trademark analysis
- Classes & terms drafted
- Filed within 1 week
- Filed by our legal partner
- You pay the EUIPO fees directly
Express
RecommendedOne-time payment
Everything in Standard, plus
- Express filing within 24 h
- 3 months of free trademark surveillance, then a preferential rate of €7/month
Premium
One-time payment, EUIPO fees included
Everything in Express, plus
- Single payment, EUIPO fees included
- Markpilot pays EUIPO fees on your behalf
- 30% off our legal partner's rates in case of dispute
A class = a category of activity (e.g. software, clothing). The 1st is included in the EUIPO base fee; each extra class raises it. We only include the classes you need, to keep your cost as low as possible.
Standard
€210
€210 to us + €1,050 to the EUIPO
Express
€260
€260 to us + €1,050 to the EUIPO
Premium all in
€1,400
€350 service + EUIPO fees
EU trademark questions, answered plainly
Our trademark team is here whenever you need a hand. Email us at hello@mark-pilot.com.
It’s the official way to protect your brand name, logo or slogan and make it legally yours. Once it’s registered, your brand is on public record, so other businesses can’t start trading under something confusingly close to it. One registration covers you in all 27 EU countries.
Until you register, your brand is yours in practice but not in law. Registering makes it official: nobody else can use your name, logo or slogan in your line of business, and if someone tries, you can legally oppose it.
Above all, it lets you focus on building your business with peace of mind. No more wondering whether a competitor could take the name you’ve built, or whether you’ll have to rebrand two years in.
The EUIPO (European Union Intellectual Property Office) is the official body that registers trademarks valid across all 27 EU countries. It charges an official fee per class of goods and services:
These fees go directly and entirely to the EUIPO, with no markup from us. Our service fee is separate, transparent, and stays the same however many classes you file. With Premium we pay the EUIPO fees for you. With Standard and Express you pay the EUIPO directly.
Yes, with Standard or Express. You only pay us our service fee. Once our legal partner has filed, we email you the EUIPO’s bank details, the amount and the reference to use. Pay within one month of filing: if the EUIPO receives the money later, your filing date moves to the day it arrives.
Markpilot prepares your entire filing. Our legal partner then handles the final step: submitting it to the EUIPO. That makes things simpler for you, and means you already have legal representation in place (if you choose to use it) should any issue arise. All of this is included in our service fee, with nothing extra to pay.
Occasionally, our initial analysis flags a possible issue, such as a similar trademark already on the register. When that happens, we tell you openly. At that point you can add a 25-minute second opinion with our legal partner for a fixed fee of €60, or go ahead with your filing as planned. It’s entirely optional, with no retainer or hourly billing.
Simplicity, first of all. One registration covers you in all 27 EU countries. Then cost: as soon as you plan to do business in two or three countries, the EUIPO route works out cheaper than filing with each national office.
It also lets you grow without worrying about it. Expand into Germany, Spain or the Netherlands and you’re already protected, with nothing new to file. Again, peace of mind.
You can complete your application in minutes. From there the EUIPO reviews it and publishes it for a three-month opposition window. If no one objects, your mark is typically registered in around 4–5 months, and your protection runs from your filing date, not your registration date.
An EU trademark is valid for 10 years from your filing date and can be renewed every 10 years, indefinitely. As long as you renew and keep using it, your protection never has to end.